HAS everyone noticed the logo on the back of the Panthers' jerseys in 2014?
It is the logo of the Literacy for Life Foundation, which raises awareness of low literacy levels in Aboriginal adults in western Sydney, regional NSW and countrywide.
The Penrith Panthers have a new partnership with the Literacy for Life Foundation and will sport its logo on their jerseys for the 2014 season.
Jamie Soward and Jamal Idris have also signed on as program ambassadors.
The executive general manager of Penrith Panthers, Phil Gould, attended the graduation of 41 students from the 2013-2014 literacy campaign in Bourke last week.
"Adult literacy is an important issue across our community, especially in regional areas where dedicated programs such as the Yes I Can course can make a huge improvement to social issues across the community," he said. "The Panthers team are proud to be associated with the Literacy for Life Foundation and to help spread its message.
"This is something we've been focusing on in Penrith through our Panthers on the Prowl program which runs computer courses for adults and gets them up to speed with all the current programs their kids are expected to use at school. We've found this has been hugely beneficial not only to them but also to their entire families."
The Literacy for Life Foundation was formed last year by the National Aboriginal Adult Literacy Campaign teamed with global contractor Brookfield Multiplex. The classes run for 10 to 13 weeks and help improve the base level of literacy.